Former sales and marketing director of Utopia takes role

Burbidge has appointed former sales and marketing director of Utopia Mark Bailey to head up its bathroom division, The Bathroom Furniture Company.

Prior to his roles at Burbidge and Utopia, Bailey has also held senior role at JT Ellis and Armitage Shanks.

He will be responsible for not only building bathroom sales but also to raise the profile of the entire Burbidge brand.

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Managing director of Burbidge Ben Burbidge, commented: “Although it isn’t widely known, we have been successfully supplying some of the UK’s leading bathroom brands with a range of decorative components for a number of years. In fact, we have actually provided various tailor-made products to Mark over the last fifteen years which is why, in already having a good understanding of our brand and of course the market, it is so fitting to have him on board.

“We see The Bathroom Furniture Co. by Burbidge as an ideal platform to consolidate our growth and gain market share. Mark’s role is integral to this and, with his skills and experience, he will help us create a high impact launch into the bathroom realm.”

On the development of The Bathroom Furniture Co, Mark Bailey said: “I’ve always been a huge advocate of the Burbidge brand. In terms of the craftsmanship, unbelievable quality of product and attention to detail – there really is no comparison and there has always been a huge gap in the bathroom sector for such a pedigree of product. As such, for me it was never a case of if but when.

He added: “These are incredibly exciting times for Burbidge. The company’s culture to invest and innovate is what distinguishes it from the rest of the market, and I’m thrilled to be part of this new chapter and help drive the business forward into further success.”