Luxury bathroom accessories specialist Bathroom Origins has launched its first virtual showroom in a realistic setting in Whitechapel, London.

The showroom can be accessed via the company’s website and comes at a time when the kbb industry has embraced digital technology to stay connected throughout the pandemic.

Visitors to the showroom can embark on their own tour in the Watch the video section or Take a look around, where they can hover over links for more indepth product information, pricing and where to buy.

Sponsored Video

Quarter sawn Tulipwood

Co-director Sofia Charalambous explained: “At Bathroom Origins, we’re renowned for our innovation in designing and creating luxury products for the bathroom.

“As many of our customers have turned to digital technology this past year, it makes perfect sense to showcase all our latest collections online in true-to-life bathroom displays.

“This way, you can enjoy a new, immersive experience as you virtually browse our carefully curated collections of design-led bathroom mirrors, superior storage solutions and must-have accessories.”

The virtual showroom has been designed to feature a collection of industrial-style bathroom displays with a contemporary East-London vibe.

Each roomset features products by Bathroom Origins, coupled with designer sanitaryware, fixtures and fittings for a more realistic finish.

Sofia Charalambous continued: “In partnership with Virtual Worlds, we have produced a sensory journey in a cutting-edge designer space for those who are ready to explore our new digital reality.

“As a result, we can now easily reach a far wider audience online, both nationally and internationally.”