Home appliance brand Beko launched #BekoGiving to support the NHS on the frontline, as well as charities and services helping the vulnerable during the pandemic.
It has seen the brand donate more than 1,600 appliances to over 50 sites across the UK, in 12 weeks, including NHS hospitals, ambulance stations, care homes and charities.
These include the NHS Imperial Hospital, St Marks Hospital, Epsom and St Helier University Hospitals, ambulance stations around the M25, Acorns Children’s Hospice and Aspire Oxford.
Zoe Larter of the NHS Ambulance Service said: “Staff at South Western Ambulance Service NHS Foundation Trust would like to say a huge thank you to Beko for their incredible donation of over 400 appliances to South Western Ambulance Charity.
“These donations include refrigerators, washing machines, kettles, toasters, coffee machines and microwaves. These are being distributed amongst the ambulance stations and other sites across the trust.”
Marketing director at Beko UK & Ireland Vijay Bhardwaj commented: “With everything going on in the world right now, we’re proud to be able to donate to those that have not only offered fantastic care to the nation during this crisis, including the NHS and care homes, but also the charities and services that support the vulnerable in the community.
“As a company we strongly believe we have a responsibility to give back and this new initiative has enabled us to do that.
Beko has worked for seven years with Barnardo’s to raise more than £200,000 for families, The Salvation Army, Sports Relief, KidsOut and Macmillan Cancer Research.