The Bathroom Manufacturers Association (BMA) has announced Tom Reynolds will take on the role of CEO designate from May 7.
He will succeed Yvonne Orgill when she steps down at the end of 2019.
Reynolds is currently commercial and public affairs director at the British Ceramic Confederation, where he leads on trade and employment policy, as well as political engagement.
Yvonne Orgill will remain with the association in a part-time capacity and a non-executive role from January 2020.
She has worked for the BMA for 33 years and held the position of CEO for the last 13 years.
Orgill commented on Tom Reynolds’s appointment: “Tom has a track record of supporting and championing manufacturers and also brings extensive lobbying experience and a commitment to environmental issues to the role.
“I am confident that he will provide strong leadership for the association as we enter the next exciting phase of growth.
“We will work together, closely, on a smooth transition to ensure the BMA maintains its position as the voice of the industry.”
Tom Reynolds added: “I am delighted to be joining the BMA at such an interesting time.
“The bathroom sector is facing many uncertainties and challenged but there are huge opportunities to influence and support manufacturers.
“The BMA has a thriving membership and strong foundations. I hope to build on this, making the association even stronger.”
Representing over 80% of the market, Bathroom Brands has recently joined as a BMA member.