Over 62,0000 people attended bathroom and tile exhibition Cersaie in Bologne, Italy, despite travel restrictions due to COVID regulations.
The 38th event of Cersaie was attended by a total of 62,943 visitors, attracting 24,019 international visitors (38% of the total), while the number of Italian attendees amounted to 38,924. Total attendance stood at 56% of the 2019 figure.
The exhibition required Green Pass certification not only for the admission to the show but also for the stand set-up and dismantling phases.
Adoption of the Green Pass allowed customers from Italy and the major European markets to attend, although participation by visitors from Asia was more limited due to anti-COVID regulations in place for returning travellers.
Taking place in 15 halls of the Bologna Exhibition Centre, Cersaie provided a total space of 150,000sqm, 623 companies showcased their products.
These included 361 companies from the ceramic tile sector, 87 from the bathroom furnishings sector and 175 from the installation, raw materials, new surfaces and service activities sectors.
Chairman of Confindustria Ceramica Giovanni Savorani commented: “I am convinced that the 623 exhibitors who took part in Cersaie 2021 saw the best possible return on their investment in a show that once again confirmed its national and international importance among distributors, architects, installers and real estate operators.
“Ceramic tile has been performing well for several months now in the various global markets thanks to the intrinsic qualities of healthiness, hygiene and environmental sustainability of our products and their ability to satisfy the growing demand for quality of living in homes and other locations.
“As we pointed out to the representatives of the national and territorial institutions whose presence at the show clearly indicated their interest in our sector, this recovery must not be jeopardised by the current devastating levels of energy costs, an issue that requires urgent action at an EU level.”
Cersaie will take place in Bologna, next year, from September 26-30.