Designed for retailers to share with their customers online and in-store
British furniture manufacturer Crown Imperial has published a series of ‘mini’ snapshot videos to celebrate its 70th anniversary.
The videos have been designed for retailers to share with their customer’s in-store and online, and each offers viewers an insight into the heritage, product portfolio, retail network and Daventry showroom.
In addition, there is also a first-ever virtual tour of its 100,00sqft factory in Kent, showing the technology used to create its furniture. Crown has created a dedicated 70 years and video zone on its website, where retailers can view them individually or as a compilation.
Managing director of Crown Imperial, Barry Head comments: “Our new video hub is the perfect way to celebrate our 70th anniversary, demonstrating the heritage behind the Crown Imperial brand and the breadth of our offering. “An ideal marketing tool for retailers, it has been created for sharing and adding value to the sales process.
“We hope the videos bring to life our great passion for British furniture manufacturing and our never-ending quest to deliver the latest design solutions.”