UK paint brand Dulux Trade has revealed Spiced Honey as the colour of 2019, as part of its ColourFutures palette.
It succeeds Heart Wood, which was named by Dulux as the Colour of the Year, while Pantone named Ultra Violet as the colour of 2018.
Now in its 13th year, the ColourFutures palette is selected to help professionals make colour and design choices for a variety of buildings including residential.
It was chosen by a global panel of design professionals who researched trends, insights and consumer behaviours to determine the colour of the year.
The warm amber tone of Spiced Honey captures the theme of “let the light in”.
2018 has been an unsettling and unpredictable time explained head of the Global Aesthetic Centre and chair of the ColourFutures panel Heleen van Gent: “We were overwhelmed by the deluge of news, choice and demands upon our time, causing us to close up and retreat into spaces where we feel safe and cocooned. We pressed pause and took time to regroup
“As we move forward into 2019, we find this pause has given people time to re-energise and deal with the sense of unpredictability with positive action, optimism and purpose.”
The Global Aesthetic Centre, which has been responsible for the ColourFutures trend analysis, colour research, colour design and art direction at AkzoNobel is where Dulux Colours first begin.
Helen van Gent added: “When you look at how our ColourFutures palettes have evolved over the years, you can chart the fluctuations in our consumers’ appetite for different colours and spot connections with what is going on in the wider world.
“For example, in 2017, when our consumers felt a need for balance and calm, the palette was dominated by cooler shades of blue and grey.
“While in 2018, there was a great sense of uncertainty that was reflected in a desire for warm, comforting colours that provided our consumers with solace and refuge.
“For 2019, Spiced Honey is the stand-out shade that perfectly captures the mood of the moment, developed for our customers’ sense of awakening and new fresh mood.”