Ideal Bathrooms has formed a new partnership with BAGNODESIGN – exclusively stocking 650 brassware pieces.
Commercial Director Danielle Lillis said: “We’ve been searching for the right partner to complement our existing portfolio and BAGNODESIGN was the perfect fit to strengthen our brassware category.
“After analysing our latest Ideal Industry Report survey results, it was highlighted that there was an increasing demand from bathroom retailers and merchants for more specialist brassware brands
“BAGNODESIGN is an established brand and it will benefit greatly from the exposure of our exclusive partnership. “We’ve worked closely with the team to streamline the range offering, creating a comprehensive category, which is stocked in depth.
“With displays in place in showrooms across the country and a strong presence in the contract sector, we know that BAGNODESIGN will be extremely popular with our customers.”
The BAGNODESIGN range will be available across the UK through Ideal Bathrooms’ distribution network.
Sales and Marketing Director of BAGNODESIGN, Richard Nicholls, commented: “This is a very exciting time for us. By offering an exclusive partnership with one of the leading distributors in the UK will help to propel the BAGNODESIGN brand and increase brand awareness.”