Haier reports turnover growth of 10 percent
Group achieves turnover of $32.6bn
Major domestic appliance brand Haier has announced 10.5% year-on-year increase in turnover, reaching $32.6bn.
Commenting on the results, recently-appointed CEO of Haier EuropeYannick Fierling, said: “2014 was another remarkable year for Haier, with double-digit growth for the sixth consecutive year. “The group delivered on its growth strategy in all core markets, despite economic challenges in some countries.
“Our focus on continuous improvement has allowed us to enhance our product offering and increase sales across all product categories and market segments.”
Haier’s portfolio includes consumer electronics, mobile communications and energy solutions.
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