Bathroom supplier HiB has invested in the expansion of its operations department at Inspire House distribution site in Tamworth, West Midlands.

As part of the company’s ongoing development strategy, a 300m2 loading area has been installed to facilitate an increase in orders and improve productivity.

The new extension and loading space will allow HiB to increase stock capacity and support a growing fleet of delivery vehicles, which transport products to the company’s network of partners.

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Operations director at HiB Neil Berry said: “The installation of a new loading area has been key in helping us manage the fantastic growth we have seen over the past few years.

“The additional space will allow us to continue the development of the operations department, giving us the opportunity to increase our stock and parts capacity as well as more space to manage deliveries.

“This means that we will be able to increase our capacity on the whole and offer an even more effective service to our customers.”

The semi-permanent structure is the latest in a series of investments the company has made to enhance operations and customer experience.

HiB has also introduced a customer experience support system and management software to offer advanced communication and administration.

Managing director Robert Ginsberg, who was recently named one of UK’s top business leaders, spoke about the company’s growth strategy: “Offering our customers the very best possible service is incredibly important to us at HiB.

“By investing in the right infrastructure, we can ensure that we are able to manage increasing orders while still offering a high level of customer experience and efficiency from across our departments.

“The new extension is the next stage in our development plans and I am sure it will make a significant difference to our operations department in the coming months and years.”