Trade shows can be more than a day out and can level up business, reports podcast The KBB Unstoppable Business Owner.
Its latest episode, which goes live on Monday 23, reveals when approached with the right mindset, trade shows can allow visitors to make strategic connections, and walk away with real ideas that drive profit and growth.
Host Kevin D. Bannister breaks down how to work any trade show like a business owner.
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He explains how to prepare with purpose, ask smarter questions, network with intention, and follow up in a way that turns casual chats into cash-generating partnerships.
“Whether it’s a major industry event or supplier showcase, this framework will help you make every minute count:, says Kevin D. Bannister.
He concludes: “If you’re tired of going to events and coming home with nothing but sore feet and a few freebies, this episode will give you the plan, focus, and confidence to make trade shows a serious growth tool for your business.”
Go further and take a listen to the episode on what the Spending Review 2025 means for KBB business.