KBB distributor PJH has launched a new website for its Bathrooms to Love brand, to support retailers as part of its Bathrooms to Love BOND initiative.

The new Bathrooms to Love website hosts enhanced stockist locator pages, which can be managed and kept up-to-date by retailers through their PJH Partners Portal account.

These pages provide a platform for retailers to promote their services such as branding, opening hours and installation capabilities.

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With full product catalogue listings, the website combines information and inspiration, with users able to browse By Style or By Product.

By Style offers inspiration in the form of blogs, while By Product allows users to search find the product offering by categories.

Bathrooms to Love website also encourages users to tag their channels when posting finished projects featuring its products.

Completing the website is Augmented Reality where customers can visualise how Bathrooms to Love products will look in their own spaces, a Wish List, which can be sent to their chosen retailer, and downloadable brochures.

Multi-channel marketing manager at PJH Sally Hough said: “Supporting the retailer through our Bathrooms to Love BOND initiative, the new Bathrooms to Love website takes our online presence to a whole new level.

“This provides retailers with the tools to showcase their services and bridge that all important gap between the consumer and retailer on their buying journey.

“It’s an invaluable marketing and support tool for our retailers and, coupled with our social media channels – Instagram, Pinterest, Facebook and TikTok, will help to drive footfall and sales directly to their business.”