QX Bathroom Products expects to end the year with sales up 15% on the previous year and attributes its growth to new product development throughout its entire product offering.

The company confirmed it was experiencing 10% growth on year-to-date sales, having reported its best sales of the year, so far, in July.

According to QX Bathroom Products, sales in July were up 4% on its previous best month in 2019.

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It followed the publication of the QX Bathroom Products Brochure brochure, which included its latest launches.

It saw the addition of Crea wall-hung sanitaryware and Iconic freestanding baths, alongside products which meet the trend for black finishes in bathrooms.

Utah shower valves and kits in a matt black finish, Monza taps in black chrome and towel rails in a black nickel finish have all been recently introduced.

In addition, the brochure also includes extensions to its Anthracite finish towel rails, including horizontal options.

Following the launch of its luxury Grand Home Bathroom collection at Grand Designs Live Exhibition in May, these were also included in QX Bathrooms Products latest brochure.

These included GrandeHome freestanding baths, DueGi taps, Decofast wall panelling and Vienna Indigo Furniture.

Managing director Graeme Andrews said: “The ‘Best’ part of our ‘Good, Better, Best’ strategy has given our overall brand an improved perception with the launch of our Grand Home Bathrooms brochure in May this year.”

According to MTW Research, the bathroom market is predicted to grow by £40million in 2019, with higher value products underpinning optimism for retailers.