Schlüter-Systems targeting premium showrooms

Natural stone and tiling accessories manufacturer Schlüter-Systems is expanding its UK network by targeting UK bathroom showrooms and installers.

17 Apr, 23

Natural stone and tiling accessories manufacturer Schlüter-Systems is expanding its UK network by targeting UK bathroom showrooms and installers.

Schlüter-Systems targeting premium showrooms

Founded in Germany in 1966, the family-owned company offers more than 10,000 products for installation of tiles and natural stone.

These including trims, waterproofing, underfloor heating and wetroom products such as the Kerdi-Shower-Lts preformed shower tray.

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Building on its reputation in the project specification and tile distribution markets, Schlüter-Systems aims to offer training, service and supply to bathroom showrooms and their installers.

It is already in partnership with CP Hart and West One in London as well as showrooms including Warren Keys Bathrooms of Man on the Isle of Man, Studio One South West in Plymouth and The Water Gallery in Esher.

With UK headquarters and warehousing in Coalville in Leicestershire, Schlüter-Systems holds stock for next day delivery.

In addition, the company will launch a new new website will launch over the summer, plus a showroom with an extended training centre at its head office.

Expanding on Schlüter-Systems’ plans for the UK, head of marketing Sarah Holey said: “While our existing routes to market remain important to us, we feel that our offering is ideally suited to premium bathroom showrooms and installers so it was the natural next step for the brand in the UK.

She continued explaining the benefits of a partnership for retailers: “Our products are designed to work together as a system – hence our name.

“Rather than bathroom retailers buying from several different suppliers for what we do, everything is simplified by coming through us.

“By working with Schlüter-Systems, retailers only pay for one lot of delivery costs, can reduce their admin and have one point of contact for any queries.

“We’ve also heard from retailers that have worked out they can fit up to six additional bathrooms in a year on our underfloor heating product alone as our products are quicker to install.”

Explaining about the support offered to retailers, Holey added: “We will train a showroom’s installation team, or even their sub-contractors, so that they are confident in installing our products.

“Our experienced technical team can offer advice on product suitability and we’ll even visit a property to check how the installation is going, if required”.

“Ultimately, we want to ensure that tile and natural stone installations stand the test of time,” Holey concluded.