Smeg chooses ‘Tony the Fridge’ cause as national charity for 2013

05 Aug, 13

Tony to run 40 marathons in 40 days

Tony Phoenix-Morrison or ‘Tony the Fridge’ is attempting to run from John O’Groats to Lands End, while carrying a Smeg fridge on his back for charity.

His record-breaking attempt will be the equivalent of running 40 marathons in 40 days, with a 7 stone load, and it’s in aid of The Sir Bobby Robson Foundation. Smeg has selected the cause as the company’s national charity for 2013 and its UK brand manager John Davies said: “We truly believe in the extrordinary fundraising efforts of Tony the Fridge in aid of The Bobby Robson Foundation to help detect and treat cancer early.

“We’re behind Tony every single step of the way as our national charity of the year 2013”. 

Tony Phoenix-Morrison said: “I have no doubt each day will be a fight for survival but I am ready for the challenge and fully accept the struggle and toil I am about to face”.