British manufacturer Moores has appointed Jake Fraser as manager of Moores Direct, a channel of the business which services new home occupiers.
He will lead the sales team and offer support to customers that require any design updates such as purchasing extra units or adding a kitchen island, incorporating storage solutions to their cabinets and drawers, or aesthetic updates such as door changes and handle swaps.
Fraser will also be responsible for Moores Club, the company’s partner scheme which services employees of customers and suppliers, offering discounts onkitchens from the manufacturer.
Jake Fraser commented on his appointment: “A large part of our business services UK housebuilders, so whilst we have a dedicated team on hand to support this sector, we need to ensure we do our best to keep the occupiers of these new homes happy. This is where Moores Direct comes in.
“Whether homeowners want their kitchen doors upgrading to a new style or colour, or are seeking clever storage solutions to help them maximise every inch of space, we want to make sure that anyone with a Moores kitchen can truly get enjoyment from it for years to come.”
The kitchen company has also recently welcomed Mark Phelan as head of customer experience.