Bathroom manufacturer VitrA has appointed Lauren Baxter as a key account manager responsible for DIY Channels.
She brings a wealth of retail store management experience, having worked for blue-chip companies like Marks & Spencer.
Most recently, Baxter has worked for international paint manufacturer Sherwin Williams where she has spent eight years, working her way up to national account manager for trade & DIY UK and Ireland.
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Managing director for VitrA Bathrooms Steve Breen said: “We are fortunate to attract talent like Lauren to the VitrA family.
“She has relevant expertise developing and driving successful sales strategies and will undoubtedly be a huge asset as we progress our channel development.”
Lauren Baxter added: “VitrA is an exciting, innovative company. I look forward to working with the team and developing the multi-site retail business channel.”
Sintered stone manufacturer Neolith has launched Calacatta Roma and Cappadocia Sunset, inspired by nature and classical architecture, and for use in kitchens or bathrooms walls, floors, in gardens or facades.
They belong to The New Classtone and Fusioncollections which interpret marble and natural stone, respectively, and boast Neolith’s antibacterial NeolEAT technology.
Inspired by Ancient Rome, Calacatta Roma (pictured top) pays homage to Italian Carrara marble, with ochre and grey veins in a white background.
While the Cappadocia region, in central Turkey, with its rock formations formed by volcanoes and underground cities, has inspired Cappadocia Sunset (pictured below).
Just like all of Neolith’s surfaces, Calacatta Roma and Cappadocia Sunset are resistant to heat and atmospheric conditions, are 100% recyclable, and do not contain added quartz to their formulation.
Mar 14, 2024
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