Brassware manufacturer Abode has launched an Approved Partner Scheme to support its retailers, including POS and training.
Approved Partners will receive a free listing on the Retailer Locator pages of Abode Designs and Pronteau websites, helping to drive consumer leads to their showroom.
Retailers will also be offered a free point of sale package, including a tap finishes booklet, Pronteau strut card, brand warranty cards, brands stickers and Abode Approved Partner window and door decal.
In addition, retailers will be provided with unlimited consumer catalogues for use in the showroom, video packages and social media content ready to post to retailers’ own pages and monthly email updates from the marketing team.
And as more face-to-face activity resumes, Approved partners will have access to exclusive events held at its HQ showroom, with help to plan the best product mix for displays, as well as staff training.
To qualify as an Abode Approved Partner, retailers must have a showroom accessible to the public, with at least five current Abode products on display.
Commenting on the scheme, marketing manager Leanne Adamson said: “The scheme aims to reward Abode retailers for their loyalty to the brand, with marketing material and in-person support that will help them get the most out of the brand and make their displays and their showrooms stand out and entice consumers in.”