Bora unveils brand campaign

Appliance brand Bora has unveiled a brand awareness campaign, which showcases how a kitchen can be transformed from a functional place into a living space.

13 Feb, 24

Premium appliance brand Bora has unveiled a brand awareness campaign, which showcases how a kitchen can be transformed from a functional place into a living space.

Bora unveils brand campaign

It follows on from Bora extending its existing collection of downdraft hobs and X Bo Flex Oven, with cooling and freezing appliances, which refrigeration storage that can be transferred directly to table.

The manufacturer’s new brand awareness campaign, featuring on TV, online and in print, depicts what is feels like to cook with Bora products through a series of lifestyle stories.

Sponsored Video

These are told through images and video, allowing consumers to discover its entire product portfolio via analogue and digital channels.

Focusing on ‘One room, one message’, Bora states the campaign will illustrate a variety of stories from ‘cooking like you’re in the fresh air’ through to the way architecture, cooking and nature integrates with each other.

Bora will also present its stand at Kbb Birmingham as a living space, with live cookery demonstrations.

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