Investment into in-house showroom and 150-page brochure

Burbidge is updating its in-house showroom facility and is set to introduce its latest line of marketing materials for retailers.

Following an investment updating its Coventry-based showroom, trade customers visiting Burbidge will be able to view its latest kitchens, such as the Malmo handleless kitchen in Light Grey in real life room sets, as well as Stowe a smooth-look Shaker design.

To help retailers boost sales, Burbidge has also published a 150-page brochure featuring roomset photography and in-depth information on the latest ranges. An online version of the brochure is also available on the Burbidge website, which customers can download and print.

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Managing director of Burbidge, Ben Burbidge commented: “As a business reputed for staying ahead of the latest trends and bringing new kitchen innovations to market each year, it is key that both our showroom and marketing literature accurately convey the craftsmanship that goes into each range.

“As such, we have undergone an extensive revamp to our showroom to enable customers to better visualise the complete kitchen concept. This is particularly useful amid the current trend of mixing and matching between textures, allowing customers to not only see but feel the different design possibilities first hand and ignite the imagination. Added to this, we have also developed a stunning new brochure, to ensure our customers have the right marketing tools for their customers.”