Geberit is taking its Aquaclean shower toilets on tour, during the summer, as part of plans by the company to boost the profile of its ceramics ranges.
It will be taking a trailer to festivals and outdoor events, setting up temporary bathroom facilities for VIP areas, to promote its Aquaclean Sela shower toilet.
The events will include Pub in the Park festivals, where VIP ticket holders, performers and guests will be able to use the Geberit Aquaclean Mera WC and basins from its Acanto range.
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Consumer marketing manager of Geberit UK Holly Aspinall commented: “Our presence at Pub in the Park is a fantastic way of showcasing our Aquaclean shower toilets to the public.
“We’re really focusing throughout 2019 on growing our profile and, with that, investing in supporting our independent retailers.
“Initiatives such as these really help raise the profile of our range.”
Geberit was recently awarded a BMF Centre of Excellence for its showroom, which means it can use its showroom to support and train builders’ merchants.
Sintered stone manufacturer Neolith has launched Calacatta Roma and Cappadocia Sunset, inspired by nature and classical architecture, and for use in kitchens or bathrooms walls, floors, in gardens or facades.
They belong to The New Classtone and Fusioncollections which interpret marble and natural stone, respectively, and boast Neolith’s antibacterial NeolEAT technology.
Inspired by Ancient Rome, Calacatta Roma (pictured top) pays homage to Italian Carrara marble, with ochre and grey veins in a white background.
While the Cappadocia region, in central Turkey, with its rock formations formed by volcanoes and underground cities, has inspired Cappadocia Sunset (pictured below).
Just like all of Neolith’s surfaces, Calacatta Roma and Cappadocia Sunset are resistant to heat and atmospheric conditions, are 100% recyclable, and do not contain added quartz to their formulation.
Mar 14, 2024
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