KBSA partners with Dulux designers

14 Jan, 14

Kitchen and bathroom retail trade association joins with Dulux interior designers

Trade association, the Kitchen Bathroom Bedroom Specialists Association (KBSA) and Dulux Design Service is set to launch a partnership which links kitchen and bathroom retailers and Dulux interior designers across the UK. It means interior designers will be able to access the KBSA network of independent retailers for their customers. 

Marketing director of the KBSA, Ruth Ward said: “This is a very exciting development for KBSA retailers, providing them with new opportunities to increase their customer base.

“There will also be added benefit for KBSA retailers that want to access additional design skills. More and more homeowners are looking for design advice on colour and furnishings for ‘living kitchens’ that incorporate elements of what used to be dining rooms and living rooms into the kitchen.”

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Alan Slaney, General Manager at Dulux Design Partnership, added: “This is a significant partnership for us. Our designers work with homeowners who are improving all aspects of their home and knowing they can recommend, with confidence, specialists that have earned the KBSA badge enhances their offer.

“KBSA retailers are perfect partners as they also operate under strict codes of conduct and deliver the same high standards of customer care and professionalism as the members of our design service.”

To celebrate the launch of a new partnership the KBSA and the Dulux Design Service will present a seminar about colour trends and how to interpret and use them in the home at kbbBirmingham on Monday 3rd March.

The seminar will be presented by creative director at Dulux and design director for Dulux Design Service, Marianne Shillingford and will explore in depth each of the five new trends identified for 2014 by the Dulux team.

Ruth Ward adds “This seminar is a must for all kitchen and bathroom designers that want to keep abreast of emerging trends and embrace design and colour themes throughout the home.”