Over a quarter of consumers plan bathroom refurbishment

More than a quarter of UK consumers plan to complete a bathroom refurbishment in the next two years, according to a recent poll.

03 Apr, 23

More than a quarter of UK consumers plan to complete a bathroom refurbishment in the next two years, according to a recent poll.

Bathstore reassures installers "business as usual"

The Bathroom Manufacturers Association (BMA), in partnership with Opinium Research, conducted a biannual poll of 2,000 UK adults to understand customer sentiment and intentions around bathroom refurbishments in the next two years.

It found more than a quarter of the respondents (26%) wanted to complete a full bathroom refurbishment, with partial makeovers and replacing taps slightly up over the same period.

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Representing an uptick in the percentage of consumers, the BMA reported bathroom refurbishments were back to the same level as June 2021.

The poll found general repair intention has dipped to 27% from 29% in July 2022.

However, the BMA stated this is still the highest intended task, with replacing a shower control and replacing taps also at 27%.

Over a quarter of consumers plan bathroom refurb

As the cost-of-living bites, the intention to use professionals for bathroom maintenance or refurbishment has dropped, however over half (53%) would use a professional for a complete bathroom refurbishment.

The survey also found 40% would use a professional to replace their bathroom taps.

Regarding a complete bathroom refurbishment, the poll found 33% would rely on a recommendation from a friend or family member.

It also revealed online recommendation sites such as Checkatrade were preferred, while local directories and professional bodies seem to have fallen out of widespread use for finding professionals.

When thinking about the skills gap and answering if the public feels confident about finding a professional, nearly half (48%) were sure they would find their required professional in the necessary time.

The BMA reports its poll are encouraging overall, with consumers still wanting to improve their homes and have the available funds, despite inflation.