V-ZUG named most Trusted Brand for appliances
Survey conducted by Reader’s Digest across Europe
Swiss manufacturer V-ZUG has been awarded the most Trusted Brand 2015 for household appliances by the readers of Reader’s Digest.
The survey involved 16,000 people from across Europe, including 1,867 consumers in Switzerland. The readers were asked to name the brands they trusted the most without prompting. The participants were asked to evaluate the brands by quality, value for money, image, and understanding of customer needs.
Sales director of V-ZUG UK & Ireland Rhys Evans commented “We’re delighted that V-ZUG has been given this esteemed award. It shows that there’s a wide appreciation for the quality and functionality of our products, and that customers feel confident that our brand is both socially and environmentally responsible.”
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