Ina Sielemann has joined Grohe UK as general manager, reporting to the regional vice president Central and West Europe Andrea Bussmann.
She succeeds Christian Gotter who has returned to Germany to take up a role in the company’s HQ in Dusseldorf.
Sielemann has a wealth of experience across sales and marketing, during her time working for Schuco International, including as acting managing director of Schuco Nederland.
Commenting on her role at Grohe UK, Sielemann said: “I am pleased to have joined such a dynamic team with ambitious plans for the UK. Grohe already enjoys a strong brand presence here and I look forward to working with the team to continue accelerating our growth.”
Regional vice president Central and West Europe Andrea Bussmann added: “Grohe is delighted to welcome Ina to her new position as general manager United Kingdom. Her breadth of experience across sales and marketing will play a pivotal role in continuing to build on the strong brand portfolio and business development established by Christian Gotter.
Christian has been crucial to the success of the UK market since his appointment in February 2016, and we are delighted that he will now bring his expertise to new challenges working at our HQ in Dusseldorf.”