Glen Dimplex Home Appliances (GDHA) has appointed Andy Warren as head of channel for kitchen specialists.
He was formerly sales and marketing director at Sharp Home Appliances, part of Vestel UK.
Warren brings a wealth of experience to the role, having spent eight years at Sharp Consumer Electronics and prior to that 16 years working for Sony.
In his new role, he will be responsible for managing a team of regional sales managers and driving GDHA’s growth in the kitchen specialist sector.
His focus will be on increasing displays of GDHA’s Stoves, Belling and Britannia range cookers.
Managing director of Glen Dimplex Home Appliances Mark Davison said: “Kitchen specialists are a hugely important part of our business and a big focus of our growth strategy.
“We believe Andy has the skills, contacts and drive to help us build the profile of our brands amongst this important sector.
“We’ve invested significantly in our range cookers and Andy and his team will be working on communicating the benefits of our product range and building a compelling offer for kitchen specialists.”
GDHA is a privately-owned UK manufacturer of appliances, and boasts internationally-recognised brands Stoves, Belling, New World, Britannia, Valor and Lec.