Premium shower and tap manufacturer Methven has strengthened its UK operations with two new appointments.

Catherine Seville-Clare joins the business as head of UK Marketing, while Chris Billingham has been appointed as Methven’s innovation programme manager.

With over 50 years’ combined experience in bathroom and kitchen industries, Billingham will be responsible for managing product developments.

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Seville-Clare will be develop marketing strategies for consumer and commercial markets.

Following an extensive career in senior brand, marketing and product management positions for Jacuzzi, Twyford, PJH and most recently JLA Group, Seville-Clare will lead Methven’s online and offline marketing activities.

She said: “Methven is synonymous throughout the industry for delivering unrivalled product quality and efficiency.

“I am delighted to have the opportunity to work closely with the team to utilise my knowledge and deliver effective strategies across both the Methven and Deva brands. I look forward to a successful and busy year ahead.”

Billingham has joined the business after an established career developing products for brands including Mira, Rada, Kohler and Vax.

Specialising in improving time to market, product flexibility and the enhancement of customer experience, he will be working as part of the company’s cross-functional UK team alongside Methven in New Zealand and its parent company GWA Group in Australia.

He said: “It’s fantastic to be assisting the sustained growth of the business through the development of innovative new solutions.

“I am driven by developing products that add meaningful value to customers, which is an ethos that lies at the very core of Methven’s beliefs.

“I look forward to a longstanding relationship with the team as we continue to push the boundaries of product innovation throughout the industry.”

Martin Walker, CEO at Methven, added: “Catherine and Chris join the business at an extremely exciting time for Methven UK.

“Their appointments will accelerate our continued growth throughout the UK and Ireland.

“This year we will be launching a dedicated portfolio of taps and showering solutions that will provide our customers with the highest standards in form, function and finish, and both Catherine and Chris will play an integral role in introducing these products to our core markets.”