Appliance manufacturer Smeg UK has announced the appointment of Kris Horley as head of independent retail.
Horley brings with him over 25 years’ of experience from a variety of sales roles within the industry.
He will be responsible for Smeg’s ongoing development of its independent retail channel, which is a key focus for the brand in 2019.
As part of his new role, Horley will be in charge of managing the independent field sales team across the UK.
He will have overall responsibility for both the CIH and Sirius buying groups.
Sales director of Smeg UK, Paul Barker commented: “We’re delighted to announce the arrival of Kris to further strenghthen our independent offering.
“For Smeg, independent electrical retail is a key cornerstone of our business and Kris will be instrumental in helping develop this further.”
Smeg recently expanded its Dolce Stil Novo collection of appliances.