Sales course with Graham Hayden Training
Graham Hayden introduces AIDA training for improved sales techniques
Kitchens & Bathrooms News joined Level One of the KBB NTG-approved Sales and Customer Care course, run by Graham Hayden Training, at Whirlpool in Croydon. In the main, participants were those new to the kitchen and bathroom industry, or those who hadn’t had any formalised sales training. The interactive course combined sales theory alongside group work in break out sessions and covered the AIDA process, body language and the importance of sales referrals.