BA Components appoints digital executive

25 Jul, 14

Digital and online marketing executive for furniture component supplier

BA Components has created a new role in its marketing team, digital and online marketing executive, and has appointed Clara Maybin to the role.

She has a wealth of industry experience, across a variety of market sectors, and joins the company from Sliderobes.

Maybin has recently been involved with creating a World Cup Competition for BA Components, where dealers took pictures of themselves (selfies) wearing football inspired t-shirts, branded with the company, and posted them on social media sites.

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Sales and marketing director Davd Caulfield welcomed Maybin to the role, adding: “The experience and enthusiam Clara has added in a short time has been a revelation and we look forward to an exciting and interesting online and digital journey for BA going forward.”

Maybin added: “The determination of the management team at BA to embrace the challenges and opportunities of digital marketing and the potential I can see here, is not only personally exciting and challenging but gives me the opportunity of moulding and developing a strategy to take us to the forefront of our marketplace.”

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